Monday 17 November 2014

At least be honest

It has come to our attention that our major competitor, who utilises a Philippines based call centre, is telling customers that their call centre is based here in Australia.
We know of a number of locally based residents who have been told that the person they were talking to whilst making enquires about pricing, was based in Hobart.

It is clear that the business in question is deceiving the Tasmanian people by claiming something which is in fact, not true.
The business advertises for people to work in its call centre via Internet advertising and most business enquiries goes through the Manila based call centre.

The company in question is already in the spotlight for allegedly making fake reviews online and it now appears that they stretching the truth about where their call centre is based.

Please be honest with the Tasmanian public.


Don't believe everything you read on review sites



Thursday 17 July 2014

Dust Mites

House dust mite - Better Health Channel
The house dust mite has been associated with a range of respiratory and dermatological allergies, such as asthma and eczema. The main component of dust is shed skin flakes, which is the mite's preferred food source. Areas around the home that are heavily used, such as beds and upholstered furniture, will have higher mite populations.

ACCC takes action against Electrodry alleging fake testimonials or reviews

ACCC takes action against Electrodry alleging fake testimonials or reviews

2 July 2014
The Australian Competition and Consumer Commission (ACCC) has instituted proceedings in the Federal Court against A Whistle (1979) Pty Ltd, the franchisor of the Electrodry Carpet Cleaning business, alleging that it was involved in the posting of fake online testimonials.
Electrodry is a franchised business that provides carpet, drapery, grout, upholstery and mattress cleaning services with over 100 franchises in Australia.
The ACCC alleges that Electrodry:
  • made false or misleading representations by a contractor, acting as Electrodry’s agent or at its direction, posting fake testimonials relating to Electrodry Carpet Cleaning on the internet;  and
  • induced or attempted to induce its franchisees to make false or misleading representations by posting fake testimonials on the internet.
The ACCC alleges that Electrodry’s conduct resulted in fake testimonials that appeared on a number of review sites, including Google and True Local.  It is alleged that the testimonials were written and posted by people associated with, or contracted to, Electrodry, and not by its genuine clients as the testimonials implied.
 “Consumer issues in the online marketplace continue to be an ACCC priority,” ACCC Deputy Chair Michael Schaper  said.
“While online testimonials can be a useful and genuine marketing tool, it is important that online businesses understand that making or inducing false or misleading representations about testimonials breaches the Australian Consumer Law.”
The ACCC is seeking declarations, penalties, injunctions and corrective notices.
Release number: 
NR 170/14
Media enquiries: 
Media team - 1300 138 917

Sunday 8 June 2014

Buying a Carpet Cleaning Franchise

If you are thinking of buying a carpet cleaning franchise or in fact any franchise, you really need to do your homework.
If you don't, it could be the worst decision you will ever make.
Once you sign the contract and things don't work out like you thought, you could lose everything.
In the worst of cases, franchisees have taken their own lives.
Please talk to people who have been franchisees and then make up your own mind.
Websites that you may be interested in are:

CHOICE - article about Carpet Cleaning Methods

Some carpet cleaning companies will advertise that their process is unique or exclusive.
The fact is that there are only a couple of choices available to consumers in terms of carpet cleaning.
Choice have summarised the two most commonly used and give their independent views.

Carpet Cleaning Methods

Saturday 7 June 2014

National Asthma Council of Australia - Sensitive Choice Program

Many customers are concerned about their health and use programs such as The National Asthma Council's Sensitive Choice Program or The Heart Foundation Tick to select a product or service.
Asthma & allergy sufferers who use the Sensitive Choice program to select a business may believe that the inclusion of that business infers that scientific testing has been carried out to prove the efficacy of the process or chemicals used.

From the Sensitive Choice website Application Process


The 'so called' evidence is provided by the business and does not represent independent or scientifically proven facts.
Sensitive Choice state that the independent panel do not have the funds to test any chemicals or even view the process. Panel Review Process
If the information provided by the business is false or misleading, the panel have no way of determining this.


If a business obtains exclusivity, then it will be the only business of that type listed in Sensitive Choice.


It is interesting to note that another business is required to provide scientific evidence in order to possibly knock out an exclusively listed business, when in fact that initial business may have never provided any 'scientific evidence' in the first instance.

The selection for exclusivity appears to be based on bidding for the spot, in other words the business who can afford to pay.
If a company advertises that it is the ONLY company approved or endorsed by Sensitive Choice then it is technically correct, due to the exclusivity deal, but it is misleading from the aspect that no other company can claim that spot.

In conclusion, please do your research and select a business based on sound advice and facts.

Ask questions such as:
  1. Do you follow the recommended standards such as AS/NZ 3733-1995?
  2. Are the chemicals being used to clean your expensive wool carpets and rugs approved by Woolsafe?
  3. Do your chemicals have optical brighteners in them which are optical dyes which can damage wool and nylon carpets?
  4. Are the technicians qualified? Some technicians have had no training and you really need to ask yourself, "Do I want to risk my carpets or upholstery being damaged?".
  5. Do you have Public Liability insurance, just in case?
  6. Is the business registered with ASIC and ensure that you obtain an invoice which has:
    • ABN or ACN
    • address of the business (not a PO box)
    • name of the person you are dealing with and contact phone no.
    • if you are dealing with a franchise, the details of their head office and contact phone no.
  7. Are you dealing with an employee or the business owner as this may make a difference to the quality of the work performed?
  8. Talk to friends and family as word of mouth will soon tell you whether the business has a good reputation.